The Money Show is widely recognized as one of the most important business and investment conferences in Greece, bringing together investors, entrepreneurs, business leaders and institutional stakeholders to discuss the latest developments in the economy and emerging investment opportunities. In a world that is rapidly evolving, technology and particularly Artificial Intelligence is transforming the way businesses plan, make decisions and grow. AI is no longer a distant promise of the future. Today, it has become a powerful tool that supports data-driven decision making, innovation and sustainable business growth. Within this dynamic environment, the 34th Money Show, taking place from March 20 to March 22, 2026 at Hyatt Regency Thessaloniki, will focus on the major changes that the digital era brings to the economy, investments and entrepreneurship. As part of this important event, Link Consulting, with more than 35 years of experience in business advisory and corporate development, participates as a sponsor and actively contributes to the discussion about the future of business growth. Today, more than ever, businesses are not simply looking for information. They are seeking strategic guidance, expert insight and clear direction in order to take advantage of the opportunities created by the new digital economy.
The Money Show: A meeting point for ideas, investments and business opportunities
The Money Show has established itself as one of the most influential business events in Greece, providing a platform where companies, investors and industry experts exchange ideas and explore new opportunities. This year’s edition places a strong focus on Artificial Intelligence and its impact on modern businesses. AI increasingly acts as a powerful “digital brain”, enabling organizations to:
- Make faster and more informed business decisions
- Utilize data to support strategic growth
- Develop innovative business models
- Identify new investment opportunities
- Strengthen their competitive advantage in rapidly changing markets
In this evolving business environment, the right strategy can make the difference between companies that simply follow market trends and those that actively shape the future.
Link Consulting: Strategic growth in the digital era
Link Consulting participates actively in the Money Show, bringing decades of experience in supporting companies, investors and entrepreneurs in their growth journey. Through a comprehensive advisory approach, the firm helps organizations navigate complex business environments by combining:
- Strategic business planning
- Corporate and business advisory services
- Tax compliance and financial structuring
- Access to investment opportunities and funding tools
At the Money Show, the Link Consulting team will present practical insights and strategic perspectives that connect Artificial Intelligence, business strategy and modern entrepreneurial opportunities.
Link Consulting presentations at the 34th Money Show
Saturday, March 21 | 12:00 – 14:00
Digital Presence or Digital Strategy? The new competitive advantage in the era of Artificial Intelligence
Chara Bouranta, Head of Marketing & Digital Growth at Link Consulting, will explore the difference between simply having a digital presence and implementing a comprehensive digital strategy. In an era where artificial intelligence is transforming digital marketing, businesses must address critical questions such as:
- How can digital marketing become a true growth driver?
- How can AI enhance business strategy and decision making?
- What are the new competitive advantages in the digital economy?
The presentation will focus on practical strategies and real-world applications that companies can adopt today.
AI and Business: Funding opportunities for the companies of the future
Christina Anagnostou, Head of Business Advisory Services at Link Consulting, will present new funding and subsidy opportunities related to artificial intelligence and digital transformation. The session will focus on:
- Available financial tools and funding programs
- European grants and subsidy opportunities
- Strategic preparation for digital transformation
- Leveraging innovation to accelerate business growth
The goal is to provide practical guidance for companies that want to invest in their future.
Sunday, March 22 | 12:00 – 14:00
Mergers and Acquisitions: A new path to business growth
Konstantinos Ekatos, CEO of Link Consulting, together with Nikos Kafantaris, Head of the Tax Department, will discuss the latest trends in mergers and acquisitions as a strategic growth tool. In a highly competitive business environment, strategic partnerships and acquisitions are becoming one of the most effective ways for companies to expand and strengthen their market position. The presentation will analyze:
- Tax and financial benefits for businesses
- Key steps for a successful merger or acquisition
- When an acquisition becomes a strategic decision
R&D and Insurance Coverage: New tax incentives for innovation
In the final presentation of the event, Konstantinos Ekatos together with Athanasios Kouloutbanis, CEO of Infotrust, will highlight the importance of Research & Development (R&D) incentives and insurance coverage for innovative companies. The discussion will focus on:
- Tax incentives for research and innovation investments
- The connection between innovation and business growth
- Insurance solutions supporting R&D initiatives
- Strategic use of R&D incentives
The future of business is being built today
Artificial Intelligence is already transforming the way the global economy operates. Businesses that adapt quickly to these changes will be the ones that lead the next wave of growth. At the 34th Money Show, Link Consulting actively contributes to this important discussion, sharing knowledge, expertise and strategic insight with entrepreneurs and investors.Because sustainable business growth is never accidental. It is built through vision, strategy and strong partnerships. Discover how strategic advisory and innovation can unlock new opportunities for your business.
